a + charged powder sprayed on parts than baked to a hard very durable finish. basicly.
oh and to the origional poster. it all depends on what color you get. the more the fancy the color the more it will cost. black and white are the cheapist and candy or multi layer colors are the most expensive. i hada a deal with the local power coater here in okc for $35 a wheel for black and white. they went out of business because of poor management. so i went to airborn here in okc and had my hooker long tube headers and x-pipe ceramic coated for $300.